Le misure sono dirette a migliorare il ciclo vita dei prodotti, con l'obiettivo di renderli più durevoli e ridurre il consumo di risorse. I consumatori potranno prendere decisioni informate grazie ai "passaporti digitali". Moretti (relatrice del regolamento): "Così la sostenibilità diventa la regola", promuovendo scelte ambientali intelligenti
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